Brands
Have you ever wondered how you can be more intentional about building strong, positive relationships with your brand partners as a creator? Here are some of our best suggestions for how you as a creator can build those positive relationships.
Announcements
Willa is thrilled to announce the launch of our new and improved blog, featuring content BY and FOR creators like you. Read on to discover what we're doing here and how it's going to change your life as a freelancer.
Announcements
Willa is a fintech platform dedicated to helping freelancers, influencers, and content creators get paid instantly with no hassle. What exactly does that have to do with starting an airline?
Management
Is it time for you to level up & find management? Here are some key points to consider.
Tips & Tricks
Get the three key trends we found so you can work them into your content.
Tips & Tricks
TLDR: Posting 20 times a day is an effective way to grow an audience on TikTok, as well as increase affiliate clicks, but is likely not a great plan for long term growth due to the potential for burnout.
Interview
One tip she has for creators is to offer bundle deals, which she always tries to offer when negotiating with brands. Bundle deals help a brand save on deliverables, while also helping her score a higher rate for the partnership.
Everyone seems to be shouting from the rooftops that if you want to grow on Instagram you need to be posting reels. So, Willa's own Kelly Stone decided to put it to the test.
Tips & Tricks
Are you ready to map out your income goals? Income planning as a content creator can certainly be stressful, but planning your strategy for execution is the key to ensuring you meet your goals. To help you get a jump start (and see just how much money you could bring in this year) we have outlined a game plan for driving $350K in annual revenue as a content creator.
5 Things
Willa's bi-weekly roundup of the best creator and digital media news, for the week of December 16, 2021.
Tips & Tricks
What makes TikTok a unique opportunity to grow is that a single video may convert thousands of followers in a matter of days, as I learned in the beginning of November.
5 Things
Willa's bi-weekly roundup of the best creator and digital media news, for the week of December 10, 2021.
Tips & Tricks
These are our top reading recommendations for creators to cozy up with this holiday season.
Management
To help you seal the deal on your holiday pitch, we spoke to two creators in the Willa community about calculating your holiday campaign rate, knowing how (and when) to share pricing, and how to successfully negotiate the perfect partnership that lasts into the new year. Part 2 of our Holiday series.
5 Things
Willa's bi-weekly roundup of the best creator and digital media news, for the week of December 3, 2021.
Tips & Tricks
The holiday season is here, so if you haven’t started prepping your holiday pitch, now is the time to get started! This is part one of our two-part holiday campaign series.
Negotiation
Thanks to Clubhouse, and new features from Facebook and Twitter, there are multiple ways creators can use their voices (literally) to get paid.
While the two platforms are similar, the answer depends on what you're trying to achieve.
Brands
This recent report commissioned by Mighty Networks, a digital community platform, makes about a thousand KILLER points about the creator economy and how you can act today to shape a better future for us all.
5 Things
Did you miss us? Our popular Friday roundup "5 Things We Loved This Week" has been on hiatus, but we're BACK with a double-stacked Thanksgiving edition just for you.
Brands
The relationship between creators and brands can be a tricky one, but ultimately, everyone's professional life will be better and see more success if these two groups can communicate, understand each other, and become teammates.
Tips & Tricks
The holiday season is quickly approaching and brands are finding it more difficult to get budget-friendly and effective campaigns for their products online. If your gift guides aren't live yet, here's what you need to know to launch!
Pitching
Willa has created tons of actionable advice to help with cold outreach to brands, so I decided to put it to the test!
Partnership
Collaborating with other creators is a great way to grow together professionally and become more involved with your community. Not to mention, being a creator can often be a lonely profession if you don't partner with others since most often it is a one-person show. Ready to get started collabing with other creators? Here are 9 ideas to get your next creative project up and running!
Negotiation
Successful creators can earn money from Creator Funds thanks to their stand-out content.
Tips & Tricks
With the holiday season quickly approaching, now is a great time to pay attention to consumer trends regarding search and shopping intention. Not only will these trends help you stay ahead of the curve when it comes to creating content, they can also help you with collaboration ideas and negotiating!
Brands
It may sound like science fiction, the the potential for creators is real.
Creators can contribute to change on Instagram by being mindful about what they post.
Contracts
It's no secret that most brands are writing contracts intended to mostly benefit themselves. In order to help you protect your work and get the 💸 you deserve, we have compiled a few terms to be on the lookout for when reviewing contracts for partnerships and platforms.
Hashtags are a promising way to help your Instagram account grow organically and beat back against the decline in organic reach. However, with countless “experts” out there, hundreds of different tools, and regular changes from Instagram themselves, where do you even start?
Partnership
If you’ve ever wondered how an advertising professional views online content creators, this interview is for you!
Brands
The Holiday season is always just around the corner and brands are searching for new partners to share their message (and marketing budget)! Will they be able to find you?
Pitching
We created a process to help you send more pitches with ease and collect data to evaluate where you can improve. If you are ready to save time and make more 💸 keep reading!
Pitching
Writing a great pitch takes practice. Here's everything we know so you can send a 🔥 pitch.
Tips & Tricks
Pinterest had an incredible 2020 and they’re rising to the occasion. Now, there are multiple ways for creators to make money on the app.
Tips & Tricks
Rates are a hot topic with creators because there are few standards and limited transparency on how to price your work. While there are many factors that go into pricing creative work, we compiled our best tips on pricing to help you find the right rate for you.
Planning
Using a content calendar allows you to more easily plan out social media content and remain consistent with your messaging across multiple platforms.
Partnership
Have you ever wished you could peer inside the brain of the partnerships managers you're sending those pitches to? We had the chance to hear from a few, and let's just say they had a lot on their minds!
Tips & Tricks
Our recommendations for how to make the most of the many platforms available to you!
Management
With the growing demands of social platforms wanting creators to push more and more content, keeping track of the content you’ve created is key to reducing your production workload.
Planning
We’ve compiled 7 things you can work towards automating in your business to save you time, so you can focus more on the tasks that drive your revenue.
Notion
Have you been struggling to be productive lately? To help you get through your work more efficiently, we are sharing 5 productivity hacks from Maria Aldrey, productivity expert and founder of groovywink.com
Tips & Tricks
What is a Link-In-Bio page and why do you need one?
A possible Instagram glitch is endangering the livelihoods of creators.
Planning
While having a media kit is not necessarily required for securing partnerships, it does provide a handy way to share relevant statistics with your potential partners!
Planning
Trying to find one that fits your needs as a creator can be difficult, especially as many often lack the features that may be most beneficial to you. Read on for how to schedule your content and how to find the right platform for you.
Tips & Tricks
Are you ready to increase your income as a creator? Affiliate marketing may be a viable stream to do so.
Planning
With the recent push for video content from platforms & brands alike, we rounded up the best ways to reuse your existing video content and to stretch the use of anything new you make as much as possible.
5 Things
Willa's bi-weekly roundup of the best creator and digital media news, for the week of October 15, 2021.
If you want to know the best way to post on Instagram, just take a look at its own accounts.